FINAL PROJECT: Price

The pricing of our product is $28.99, our product is affordable and worth every penny to purchase. Some people will ask why is something so good in quality and taste priced in that range for consumers. Because our company believes everyone should be able to enjoy the experience of Smooth RainDrop Vodka without the thought of price tags on their mind.  " If the company faces competition, its demand at different prices will depend on whether competitors’ prices stay constant or change with the company’s own prices."Armstrong & Kotler (2011). Marketing: An Introduction, 10th Ed. Prentice Hall Publishing Chpt 9 Page 283." Our competitors will never set our prices for our consumers, because our company has no time listening to competition. We dedicate all our time and money on the quality our consumers want out of vodka without fear. Regardless of where you live or the situation you maybe in our product is always affordable for our consumers.  "Economic conditions can have a strong impact on the firm’s pricing strategies. Economic factors such as a boom or recession, inflation, and interest rates affect pricing decisions because they affect consumer spending, consumer perceptions of the product’s price and value, and the company’s costs of producing and selling a product.""Armstrong & Kotler (2011). Marketing: An Introduction, 10th Ed. Prentice Hall Publishing Chpt 9 Page 283."